Communications Officer

Senior Strategic Communications Officer – London/Hybrid – £275.15 a day (Umbrella)
Location: Central London / Hybrid
Pay Rate: £275.15 per day (Umbrella)

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About the Role
A Central London Local Authority is seeking a highly skilled Senior Strategic Communications Officer to join their Corporate Communications team. This is a pivotal interim role providing essential cover during a period of internal change. The successful candidate will be instrumental in designing and delivering insight-led, high-impact campaigns that support the Council’s strategic priorities.
This is a fast-paced role requiring a confident and strategic thinker with an excellent understanding of campaign planning, stakeholder engagement, and evaluation.

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Key Responsibilities

• Lead the development and execution of integrated communications campaigns to influence behaviour and shape public perception.
• Utilise customer insight and data to guide campaign planning and identify the most effective tools and channels.
• Define campaign goals, target audiences, core messages, and delivery strategies.
• Provide high-level communications advice to senior officers and Cabinet Members.
• Act as a strategic business partner to internal clients, offering tailored communications guidance.
• Work cross-functionally with media, digital, and design teams to ensure consistent messaging.
• Evaluate the effectiveness of campaigns and apply insights to improve future activity.
• Horizon scan to anticipate reputational risks and emerging opportunities.
• Cultivate strong relationships with internal teams and external stakeholders, including residents’ groups, businesses, and community partners.
• Bring creativity and innovation to enhance community engagement and public trust.

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About You

• Demonstrable experience delivering complex, high-profile public-facing campaigns.
• A strategic thinker with a strong grasp of behaviour change and audience segmentation.
• Skilled at interpreting both qualitative and quantitative data to inform and evaluate communications.
• Excellent interpersonal and stakeholder management skills.
• Strong written and verbal communication abilities, including experience presenting to senior stakeholders.
• Comfortable navigating a political or public sector environment (desirable).
• A collaborative team player with a proactive and solution-focused approach.